Problem-Solving Businesses That Work
Problem-first business approach: identify painful problems people face, quantify the pain and cost, validate willingness to pay, then build solutions.
September 2025
December 2022
What Is Lateral Thinking and How to Use It
Lateral thinking, coined by Edward de Bono, is a deliberate technique for solving problems from unexpected angles. Learn the key methods: Six Thinking Hats, random entry, and PO.