Narrative Transportation: Why Stories Persuade Better Than Facts
Understand why stories are more persuasive than facts through the psychological phenomenon of narrative transportation.
January 2026
Cognitive Biases Explained with Examples
Learn about major cognitive biases with clear examples—from confirmation bias to anchoring—and how they systematically distort judgment.
Heuristics Explained
Learn what heuristics are, why the mind uses mental shortcuts, when they work well, and when they lead to systematic errors.
December 2025
Cognitive Biases Defined Simply
Understand what cognitive biases are, how they affect thinking, and why even smart people fall prey to systematic errors in judgment.
Common Psychology Terms Explained Without Jargon
Demystify commonly misunderstood psychology terms with plain-language definitions and examples that clarify actual meaning.
Origins of Behavioral Economics
Behavioral economics origins: Simon introduced bounded rationality in 1950s. Kahneman and Tversky revealed cognitive biases and heuristics in 1970s.
Cognitive Principles That Shape Decisions
Learn the cognitive principles underlying how humans think and decide—from bounded rationality to cognitive load—and their implications.
Why Measurement Changes Behavior
Explore the observer effect and Hawthorne effect—how the act of measurement itself changes what's being measured and the implications for metrics.
November 2025
Behavioral Economics Explained Simply
Understand behavioral economics fundamentals—how psychology shapes economic decisions, from loss aversion to mental accounting.
The Gap Between Thinking and Behavior
Explore why what people think, say, and do often diverge—from intention-action gap to social desirability bias.
Emotional Reasoning Explained
Understand emotional reasoning—when feelings drive conclusions—its role in decision making, and when it helps versus hurts judgment.
Why Awareness Does Not Remove Bias
Understand why simply knowing about cognitive biases doesn't prevent them, and what actually helps reduce biased thinking.
How the Mind Actually Works
Understand the fundamentals of how your mind processes information, makes decisions, and forms beliefs based on cognitive science research.
Why Smart People Make Bad Decisions
Explore why intelligence doesn't prevent poor decisions—from motivated reasoning to blind spots—and what actually improves judgment.
Why Intentions Do Not Predict Actions
Understand why good intentions fail to translate into action, what actually predicts behavior, and how to close the gap.
October 2025
Parasocial Relationships Explained
Understand parasocial relationships—one-sided connections between audiences and creators, their psychology, benefits, and potential harms.
How Language Shapes Thought
Explore how language influences thinking—from categorization to perception, understanding the relationship between linguistic and cognitive structures.
How Metrics Influence Behavior
Metrics create visibility making performance transparent. Accountability follows visibility. They enable improvement but encourage gaming the measures.
How Biases Are Formed
Pattern recognition overgeneralizes from few examples to broad rules. Cultural learning transmits biases. Emotions attach value creating preferences.
September 2025
Real Examples of Cognitive Bias in Action
Cognitive biases: Theranos investors showed confirmation bias ignoring red flags. Concorde project demonstrated sunk cost fallacy continuing despite losses.
July 2025
Anonymity Effects Explained
Anonymity reduces accountability, increases disinhibition, enables experimentation, and amplifies both extreme honesty and trolling behavior online.