Do you own a fashion website and looking for ways to increase traffic? If yes, using the popular feature Instagram Stories will help you grab attention and get followers to your brand with success. To start off, you need to register on Instagram first and set up your account.
Instagram Stories should be part and parcel of your marketing strategy. With the help of them, you can attract targeted traffic to your fashion website on a consistent basis. Given below are the top reasons why you should start using Instagram Stories for your fashion website-
- Stay on the top of newsfeeds- Instagram Stories appear on top of the news feed of your network. This means you can promote the salient features of your fashion website to the targeted audience instantly. Since these stories disappear within 24 hours, they encourage engagement, and this helps you to establish brand presence quickly.
- Helps you to diversify your marketing strategy- Your followers on Instagram are looking out for the latest range of products offered by you. When you resort to Instagram Stories that is a new feature on the platform, you can diversify your marketing strategy effectively. You can create interesting stories with amazing visuals to present to your targeted audience. This feature allows you to present both images and videos to your targeted audience with success.
- Real-time marketing- Instagram Stories help you to get the benefits of real-time marketing for your business. This means you can attract Instagram followers instantly when you provide them live updates about your fashion website.
- Enjoy marketing your Stories- Instagram Stories are an interesting and fun-loving way for you to market your brand on the Internet. The best part of Instagram Stories is that unlike your regular posts they are not saved on your profile. They disappear after 24 hours, and this means you can post videos and images that are not so high quality compared to the ones that you post.
- Maintain consistency when it comes to posting visibility- Instagram helps you to maintain consistency when it comes to the visibility of your posts. This means you are shown in the feeds of your followers regularly. This helps you to keep in touch with your followers and engage them on a regular basis.
Instagram Stories mainly help you to attract both present and potential customers to your fashion website. When you are creating these Stories, make them as interesting as possible so that your followers like them and wish to share them with their network instantly. Use captions and insert a call to action link so that your visitors can find the items they are looking for without delay. Design your Story in such a way that is it simple to understand however easy to read. Insert high-quality videos and images if you have time to make them. This will increase the number of Instagram followers to your brand and establish your brand presence in the market as well!
Author Bio: Graham Howe is a digital media specialist, and he says that Instagram Stories are an excellent way to engage customers and increase the volume of Instagram followers to your website as well.